What is a Destination Management Plan?

    A Destination Management Plan (DMP) aims to promote sustainable tourism development, enhance visitor experiences, and improve the quality of life for local residents. This comprehensive document outlines the strategies, policies, and actions needed to effectively manage a destination's tourism development and growth. By taking a strategic approach, Destination Management Organisations (DMOs) can help ensure that tourism development benefits the destination's economy, environment, and society in the long term.